Wholefoods are predicting that 2019 will see avocado ice cream and seaweed butter flying off the shelves. Forbes magazine reckons that in-car voice shopping may be on its way, allowing us to get the weekly shop done on the daily commute. And booking.com believes that this year, city breaks and sunshine holidays will be making room for the coming of age of the Appren-trip – a kind of holiday-come-learning experience.
Make a real difference
Whatever industry you’re in, the beginning of January is a fun time to make predictions, just as much as it is a serious time to look ahead, agree corporate strategy and set priorities. At Castlight we have looked at the year ahead and what has struck me is that we have 12 brand new months of opportunity and responsibility. A fresh new year on which to make our mark, leave a legacy but most importantly, make a real difference.
I like the American management consultant Peter Drucker’s take on predictions, when he said: “The best way to predict the future is to create it.”
Shape the future of credit
So, that’s what we are going to do. In 2019 we are going to create the future. We are going to change lives for the better.
More specifically, we are going to change lives by continuing to create and shape the future of credit.
Our suite of affordability tools from the Affordability Passport to our affordability-scoring CastScore, have all been developed to ensure people only take on debt they can afford to repay whilst at the same time enfranchising people with thin files, helping people recover from debt exile and using our sophisticated financial “storying” technology to help people demonstrate their sound financial behaviours despite the odd wobble.
More than an algorithm
People are more than an algorithm. Everyone has their own financial story and the detail of these very individual stories matter to us. With the data our customers entrust to us, our technology can review the shape of their financial stories, the ins and outs of their daily transactional lives. Ultimately, these stories are transmuted into a CastScore, providing customers with safe, and often unprecedented access to affordable credit. In this way, we can change lives and create, as our strap-line reminds us, “A safer financial world.”
2019 offers up another 12 months to keep innovating, to launch new affordability products, to keep more people safe from unaffordable debt and enfranchise more people with the credit opportunities they deserve.
I hope you’ll walk with us, into 2019 and the future we plan to create as we go.
And if you want to stay ahead of the gourmet curve this year, here’s how you can make your very own avocado ice cream, the Jamie Oliver way.